Author

Tim Naughton

Founder

Tim Naughton is Co-Founder of Heady and HeadyOS, where he builds scalable marketing systems for cannabis brands. With 360-degree expertise spanning Web/Ecommerce, SEO, CRM, PR, social media, and paid media, Tim helps dispensaries and CPG brands move off the "marketing on autopilot" treadmill and onto durable systems that actually compound growth. His track record includes leading data and growth teams at Jane Technologies, where he helped build the cannabis industry's leading e-commerce and data platform across multiple funding rounds, and serving as VP of Sales & Strategic Partnerships at MyFinance. At Heady, he delivers turnkey digital marketing anchored in real search data and full-funnel CRM strategy, with a focus on the complex regulatory environments cannabis operators navigate every day. Tim holds a B.A. in Philosophy, Politics & Economics from the University of Pennsylvania and an Executive MBA from Quantic School of Business and Technology. He's based in Baltimore, Maryland, and writes about SEO, CRM, content systems, and the operational realities of marketing in cannabis.

LinkedIn

Published work

Dutchie Extensions SDK Explained for Agencies
May 14, 2026Website Development

Dutchie Extensions SDK Explained for Agencies

What agencies need to know about the Dutchie Extensions SDK, including slots, limitations, alpha risks, and Ecommerce Pro migration planning.

by Tim Naughton

Dutchie Plus Sunset 2026 Migration Guide
April 23, 2026Guides

Dutchie Plus Sunset 2026 Migration Guide

Dutchie Plus support runs through the end of 2026. Learn how dispensaries can migrate without losing traffic, rankings, or online orders.

by Tim Naughton

10 Money Steps Every Dispensary Should Take
December 30, 2025Dispensaries

10 Money Steps Every Dispensary Should Take

Increase dispensary profit with 10 steps: local SEO, tech stack fixes, retail media, smarter ads, menu conversion, and retention.

by Tim Naughton