Paid Media that Works in Cannabis

We turn ad dollars into revenue with smart, compliant campaigns across Meta, Google, Jane, Dutchie, LeafLink, and more.

What We Do

For Retailers (Dispensaries)

Turn Clicks into Store Traffic

  • Meta Ads that pass compliance without sacrificing creativity
  • Google Ads (Search, Maps, Display) that capture high-intent traffic
  • Local campaign structures for geo-targeted relevance
  • Ad creative + landing pages that actually convert
  • Integrations with in-store promos, menu specials, and CRM flows

💡 “We know how to run compliant campaigns that still feel human — and we make sure every dollar supports foot traffic, pickups, or loyalty.”

what we do for retailers dispensaries
what we do for wholesale brands CPG

For Wholesale Brands (CPG)

Dominate Your Menu Real Estate

  • Sponsored placements on Jane (digital merchandising & click-thru analytics)
  • Smart campaigns on Dutchie Ads to push in-stock SKUs
  • LeafLink placements that reach your key retail buyers
  • “Where to Buy” integration + retargeting
  • Performance dashboards that tie spend to orders & visibility

💡 “We help brands win the digital shelf — from influencer categories to product spotlight campaigns that boost turn rates.”

What We Do Differently

We combine:

For retailers:

Traffic, online orders, ROI

For brands:

Menu placements, buyer reach, brand recall

Compliant copy + creative

Campaign structures tuned for high LTV

Dashboards that speak the CMO’s language

Campaign Types We Run

For Retailers

  • Foot traffic campaigns (local radius)
  • Pickup & delivery intent targeting
  • First-time shopper acquisition
  • Weekend / holiday promos
  • Product- or category-specific spotlights

For CPG Brands

  • Menu placement buyouts (Jane, Dutchie, LeafLink)
  • “Where to Buy” CRM retargeting flows
  • Store co-op campaigns
  • Product launch amplification
  • Bundled cross-sells or category takeovers

Proof in Performance

  • 3x Return on Ad Spend for flagship dispensary launch campaigns
  • Click-through rates 2.1x industry average on Meta by combining data + creative nuance
  • Consistent menu dominance on Jane and Dutchie from targeted spend strategies
  • Wholesale sell-through support via LeafLink banner A/B testing
proof in performance​

Ask us about benchmark data for your region or category.

Let’s Plan Your Next Campaign CTA Block

 Want better results from your paid campaigns?

 Let’s talk through your next launch, promotion, or spend allocation.

Join Our Newsletter

Get cannabis marketing insights you can actually use to grow your business.

CRM + Email Marketing Services We Offer

While Alpine IQ is our go-to platform for cannabis CRM, we also support Klaviyo, MailerLite, and other platforms. Whether you’re building from scratch or optimizing an existing setup, we tailor every campaign to your brand, customers, and stack.

Service List:

  • Alpine IQ Setup & Customization
  • Email Marketing Strategy + Execution
  • Triggered Campaign Flows (Welcome, Abandonment, Re-Engagement, VIP)
  • Loyalty Program Design & Integration
  • Email List Hygiene & Compliance Management
  • Campaign A/B Testing + Performance Reporting
  • SMS Integration & Cross-Channel Automation

Why Cannabis Brands Choose Heady

We know CRM tech. We know cannabis regulations. But most of all, we know how to turn both into real customer engagement and retention.

Feature Highlights:

  • All CRM Leads are AIQ Academy Certified
  • Deep experience across retail, delivery, and CPG
  • Custom strategy backed by creative and technical execution
  • Obsessed with compliance, results, and transparency

Why Cannabis Brands Choose Heady

We know CRM tech. We know cannabis regulations. But most of all, we know how to turn both into real customer engagement and retention.

Feature Highlights:

  • All CRM Leads are AIQ Academy Certified
  • Deep experience across retail, delivery, and CPG
  • Custom strategy backed by creative and technical execution
  • Obsessed with compliance, results, and transparency

Platform-Agnostic. Cannabis-Specific.

Our core expertise lies in Alpine IQ, but we also support and optimize campaigns using MailerLite, Klaviyo, and other tools. We help cannabis operators choose the right platform—or make the most of the one they’ve already got.

Platform-Agnostic. Cannabis-Specific.

Our core expertise lies in Alpine IQ, but we also support and optimize campaigns using MailerLite, Klaviyo, and other tools. We help cannabis operators choose the right platform—or make the most of the one they’ve already got.

Campaigns That Convert (and Comply)

  • Retail Dispensary: Weekly promos, loyalty point reminders, and new product drops
  • Delivery: Geo-targeted re-engagement flows and opt-in list growth
  • CPG Brand: B2B drip campaigns to drive wholesale reorders and brand affinity

Campaigns That Convert (and Comply)

  • Retail Dispensary: Weekly promos, loyalty point reminders, and new product drops
  • Delivery: Geo-targeted re-engagement flows and opt-in list growth
  • CPG Brand: B2B drip campaigns to drive wholesale reorders and brand affinity

Let’s Turn Your CRM Into Revenue

Want help planning and launching compliant, high-performing CRM and email campaigns?

Heady brings the expertise, tools, and certification to help you win—whether you’re scaling a single dispensary or going multi-state.

Let’s Turn Your CRM Into Revenue

Want help planning and launching compliant, high-performing CRM and email campaigns?

Heady brings the expertise, tools, and certification to help you win—whether you’re scaling a single dispensary or going multi-state.

Book Your Free Strategy Call